How to intervene Check

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If the pages that have modest performance are updated and meet the needs of the target. Insert long-tail keywords and correlations to other information on the site that offer an overview of the main theme. Check every single page from an SEO perspective: the use of markups (heading tags H1, H2, bullet points, tables), the effectiveness of the Title, Meta description and URL. The Title Tag is fundamental because it helps search engines understand the meaning of the document, thus promoting indexing.




You have to be concise and creative. The Title arises from the balance between copy and keywords: it is well coordinated with the content of the page, magnetic, reliable and truthful. The flirtatious Title that flatters, promises recklessly, ends up Slovenia Telemarketing Data disappointing expectations. It is very important that each page of the site has a Title that makes the benefits for visitors immediately evident and that uses the target keywords (the main keyword should be placed at the beginning). Each page is an opportunity to gain credit in the eyes of search engines and to spend keywords in strategic positions including the Meta description.




Also defined as "free PPC". It's like a pitch that convinces the user that the page is exactly what he is looking for. Google does not automatically insert the texts suggested by the content editor, it can extrapolate other parts of text from the page that it considers more relevant. The URL must be concise and contain a keyword that suggests the content of the article. Search engines prefer semantic and direct URLs, without duplication of content. Follow a logical structure to define the URL (same approach used by the user when searching for something in Google). Eliminate articles, prepositions, pronouns and partitives.