Usually a brand ambassador is a well-known figure who has many followers

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Be it on social media or fanbase. For example actors, musicians, or social media influencers. When you choose a brand ambassador , make sure they choose your brand over your competitors. The trick, they have to promote your brand to their followers. Of course, within a certain agreed time. For maximum promotion, you can't just choose a brand ambassador . Just choose a brand ambassador with a large audience that is similar to the target consumer.

For example, you have a skincare product targeting young consumers. Choose a brand ambassador whose followers are mostly teenagers. Eits, but being famous is not enough, huh. Brand ambassadors are people who convey Phone Number List information about your products, services and brand. So, they have to understand very well the ins and outs of your brand and product. Apart from that, there are still many brand ambassador duties that you need to know about. Check out the next discussion! Brand Ambassador Duties The following are the duties of a brand ambassador.



Become the Face of the Brand Brand ambassadors are in charge of being the face of a brand. They have to bring a brand to life through their public image. So, the experience of consumer interaction with the brand can be more lively. For example, Cinta artist Laura Kiehl served as the brand ambassador for The Body Shop (TBS). Cinta Laura is known to have a strong character, is independent, and is a vegetarian. Cinta's personal character and values ​​match the TBS brand identity which has vegan skincare products.

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