In order for social networks to serve as a sales

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Recording and archiving presentations for future use. Screen sharing during the presentation. Live chat with participants. Questions and answers in public and/or private mode. Polls and Polls: Create quick polls to keep participants engaged. Are the tools for online classes safe? As we have seen, there are numerous types of tools for online classes. However, before testing them, it is important to verify that they are secure and comply with local data privacy legislation. In the case of Brazil, the General Data Protection Law is changing the landscape on the issue of educational apps. Social commerce is the term used to define electronic commerce carried out via social networks.

Although it is not a relatively new movement, it is a method that is being updated due to new social networks that are gaining strength, new features launched by existing platforms and even the advent of new payment methods such as PIX . channel in a company, in addition to having social network marketing software and social network management Phone Number List platforms , it is also necessary to know the behavior of users on each platform, which will help define topics ranging from the content to be published to the types of items to be sold on these channels. To gather this and other insights on social media commerce, Capterra interviewed 1024 users of these platforms, aged between 18 and 75, who make at least one online purchase every six months the complete methodology is available at the end of the article.



The behavior of respondents in shopping through social networks With most users checking their networks more than 10 times a day , as shown in the first part of Capterra's series on the subject, it would be surprising if in Brazil these platforms were not also used for buying and selling goods or services. How does social commerce work? Social commerce is a strategy used by brands to promote products and provide sales. In this type of strategy, the company maintains active profiles on social networks and frequently publishes information of interest to its target audience, which can range from informative content to commercial pieces with the aim of selling products. To follow an editorial calendar of publishing content, many businesses choose to implement social media management platforms , which help in automating.

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