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It will be decisive for the time that the user remains on our website and also for whether they visit it again. If an interface does not meet the aforementioned characteristics, the user will most likely leave our website without having completed the actions we wanted or will have a negative experience and decide not to return. In summary, a good user interface is key to facilitating navigation and for users to quickly find what they are looking for, thus generating a positive experience. Increase user retention on our website and loyalty. Increase conversion, since we can make it easier for users to perform the actions we are looking for.
For example, make a purchase or subscribe to a newsletter. Improve brand image. Improve Russia WhatsApp Number positioning, since users spend more time browsing the web. How can I improve the UI of a website? Follow these good practices to improve the UI of your website and offer a better user experience Choose a user-centered design. Understanding the needs and expectations of the people who visit your website will allow you to choose a design that is in line with them. Optimize the website to adapt to different devices. An interface must be displayed and work correctly on different devices and screen sizes, since users can enter from their smartphone, from the television, etc. Go for simplicity. and including only those that are truly necessary reduces confusion and leads users to focus on what is important.
Therefore, look for harmony and do not overload the design. Improves website loading speed. The use of images, videos or graphics can improve the presentation of the content but also affect the loading speed. To do this, you can compress images, use third-party platforms to display videos or optimize the code and cache. Simplify navigation with a coherent and well-defined web architecture, including elements such as drop-down menus and links. Include calls to action that are clear, direct and compelling. Additionally, CTA buttons must be visible and not be confused with non-clickable elements. Add a search engine. This will allow users to search directly for what they want to find and will give you many clues about their interests and needs.
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