|
We have DavaadorjDavaadorj Chief Editor of . podcast host. Article Rating Subscribe Login guest COMMENTS Three centuries of history and a measure of value - the Longines brand Three centuries of history and a measure of value - the Longines brand Tuvshinbayar Undrah Tuvshinbayar U -- Strategy Back in the late th century, from to the present, for years, the Longines watch brand has become world famous for its signature winged hourglass. The El logo is one of the trademarks that have been actively used for many years without changes. The history of the Longines brand begins in with Auguste Agassiz, brother of the Swiss watchmaker Louis Agassiz.
Longines brand It originated in the th century, developed through the th century, and developed into a value and historical measure in the st century. The e-business, which has been continuously developing for three centuries, was started by Auguste, lawyers Henri Raiguel and Florian Morel. In the th century, many new experiments were carried out, in the usa b2c email list th century, in , it expanded to over , employees, and in the st century, in , it became the worlds leading watch company with annual revenues of $. billion. And Agassizs nephew, Ernest Francillion, has been written down in history as having played an important role in achieving the current success.
Because he created the brands trademark innovation and introduced it to the world as a high-quality, high-precision watch. For example, in , the round watch was changed to the first square and automatic watch, and in , the thinnest (. mm) mechanical watch and the first diamond watch. From the s, imitation versions of the Longines brand began to be sold cheaply. Therefore, Francillion registered their logo as a trademark. It has also been responsible for the supply of timing equipment for all New York sporting events since its inception. In that sense, the sports people know the logo and the product very well, which has a positive effect on the purchase.
|
|