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You can build trust with users by encountering content that accurately understands their intent when searching. Ultimately, it also contributes to the EEAT score mentioned above. As AI becomes conversational, users are also asking questions in a conversational format when searching on Google. Therefore, long-form questions are asked, and the context of the question can be easily understood through these long-tail keywords. Content creators must understand the core of the question and create content that provides a specific answer. 3. Focus on areas that AI cannot do As mentioned earlier, generative is already online. Additionally, Chat GPT does not collect data on new content in real time. So there may be a new perspective you can have. AI also has no personal experience, is very dry and factual, and may tell untrue stories based on contextual prompts. Source: Pixabay Therefore, we need to focus on things that AI cannot yet access.
The first is a type of content that is difficult to access with AI . Generating text content through AI is relatively Cambodia Phone Number Data easy, but when trying to generate unknowns, you may end up with a lot of strange pictures. And compared to text, video production using AI can be a little more difficult. For example, not only Google but also YouTube are very powerful search engines, so you can create opportunities to meet potential customers you haven't met before through video content. 4. Increase brand visibility One way to improve brand awareness is through public relations. Because digital PR amplifies a brand’s online presence across multiple channels, you need a comprehensive DPR strategy to improve visibility. Especially since SGE is more likely to cite from trustworthy sources. So, you can insert your brand's link into articles that already mention your brand and get backlinks.
Another approach is to work with publishers to build backlink profiles. You can get high-quality backlinks by working with trustworthy publishers. 5. Omnichannel strategy Omnichannel strategy is a marketing method that integrates all channels and has one unified goal and message . Because users frequently switch channels during their buying journey, an omnichannel approach allows you to strategically engage with prospects across multiple platforms. Customers expect personalized and consistent experiences across all channels. But customer journeys across all channels are now very complex. More than 50% of customers say they use four channels before making a purchase. Consumers make numerous comparisons online to make reasonable purchases. Customers start by searching on Google for the product they want to buy, and then a few days later they check out product reviews and check again on other platforms or social media.
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发表于 2024-3-6 11:59:58